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Exhibition Card, An Exhibition of American Posters

Minor toning due to age. The two halves of the folding card are separated. There is minor damage to the back of the card from where it was pasted into a scrap book.

New York: C S Pratt, October 1895. Charles Pratt was an early promoter of the poster arts in the United States. He had a store in New York City and in the fall of 1895 he arranged the first ever exhibition of artistic posters from American printers and published. The exhibition took place in his own store on 6th Avenue, and anyone wishing to showcase a sample of their work could sent a selection of the posters to Pratt where they would be exhibited free of charge. This folded exhibition card both advertises the exhibition and Pratt’s store itself. Printed in two colors, black and red, the front cover depicts the image of a young woman on a street looking through a store window. This miniature poster was designed by J. Brevoot Cox especially for the exhibition. Measures 4 ½” x 3 ½” (folded), 7” x 4 ½” (unfolded).

Price: $100.00

Item #27003111