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E.L. Koller. Commercial Show Cards, series 43. International Textbook Co. Scranton, Pa. 1929
Price: $22.00

77 pp. Blind stamped leatherette flexible cover, gilt lettering on spine, marbled end papers, colored edges, color and black and white images of show cards. A book about commercial show cards beginning with practical applications. Descriptions of equipment for making, effects, and examples are also featured. 7 1/2" x 5". some wear on cover edges, inscribed
Art and Decoration in Crepe & Tissue Paper. Dennison Manufacturing Co...1913
Price: $30.00

96 pp. Printed soft cover, photographs, illustrations, crepe paper samples. A trade catalog filled with information about crepe and tissue paper. Vividly colored samples of papers, decorating with papers instructions and photographs, advertising for other materials to use with papers, includes index at back. 8 1/2" x 5 1/2". tear on cover, cover handled
Macullar Parker Company, Fashionable Clothing for all Occasions, 400 Washington Street Boston Selected Views of Boston. Moses King..1898
Price: $30.00

printed unpaginated booklet containing black and white photographic views of c. 1898 Boston. Included are two views of the Macullar Parker Company buildings. Macullar Parker is noted as having "the best clothing for men and for boys... made in our own workrooms on the premises". Each image includes title an location. 5 3/4" x 8". slight staining
Gloria Water Promotional Flyer with Testimonials c1890 ..
Price: $35.00

Claims the product is the wonder of the age for imparting Brilliant Transparency to the Skin. Miss Edna L. Smythe, South Bend, Indiana, Manufacturer and Proprietor. Reverse includes testimonials. Measures 10" x 6 1/2". .
1915 Catalogue The Tablet & Ticket Co., Willson's Paper Letters and Figures (Gummed). .New York.1915
Price: $40.00

Printed soft cover, photographs, tables, and illustrations throughout among text. A Catalogue for The Table and Ticket Co. for 1915. Booklet includes advertising, photographs of work for samples, testimonials, explanations of products, and accessories like storage boxes. One page has handwritten notes in margins explaining prices. 9 1/2" x 7". wear on edges, crease from folding catalogue in half
E.L. Koller. Sign Painting-Erection and Sale, series 46. International Textbook Co. Scranton, PA, 1928
Price: $42.00

67, 61 pp. Blind stamped leatherette flexible cover, gilt lettering on spine, marbled end papers, colored edges, black and white images. Contains two sections; Painting and Gilding and Erection and Sale of Signs. Instruction and examples for painting, finishing, and erecting signs. Includes a section on how to price. OCLC: 2 (9/28/2016) 7 1/2" x 5". slight wear on cover edges
3 Pamphlets- How to Treat Seed Corn,Seed Potatoes and Truck and Garden Crops with Bayer Dipdust and Disinfectants.
Price: $45.00

Three (3) different 2-fold promotional brochures for Bayer seed treatment products, each with illustrations of the product or products being treated.  They include How to treat Seed Potatoes with Dipdust, How to treat Truck and Garden Crops with Dipdust and How to treat Seed Corn with Seed Corn Disinfectant.  Each guaranteed to produce larger yields with cleaner and better crops.  The pamphlets includes images from photographs and illustrations along with narratives explaining usage and promoting the products. Each measures 6" x 3 1/2" when folded.  Surface wear.
Promotional Brochure and Sample Card for Dixon Silica Graphite Paint Printed in French - Fine Chromolithograph Imagery.
Price: $45.00

A two-fold promotional flyer for Dixon Silica-Graphite paint.  The chromolithograph front cover depicts vignettes of its various uses accompanied by relevant captions.  January 1905.  The inside pages promote the products durability, ease of application and varied uses as an especially durable product.  This is followed by four color sample paint chips; all in shades of graphite. It concludes with the economics of using the product.  The back cover includes a vignette of the factory in New Jersey.  Presented by Wanner & Cie, Paris.   Robert & Cie, Lithographer. Measures 10 1/2" x 7 3/4"
Die-cut Promotional Book in the shape of a Shoe Heel Promoting Wire Grip Fastening Co. . .Boston.n.d.
Price: $45.00

4 pp. booklet die-cut in the shape of a shoe heel. Promotes the Wire Grip Slugger, a machine forcing solid steel or brass wire into heels and soles of shoes and the Clinch Nailing Machine that inserts nails into shoes at a rate from 250 to 300 per minute. L. Barta & Co. Printer. Boston. .
Rogers & Company Engravers and Printers, Chicago and New York building series number one. Rogers and Co..New York.
Price: $45.00

Printed folded paper with color silk screen image, number one in series, red and black text and border.  "The first number of a sequential series picturing progress in the erection of the great new building to house Rogers & Company New York", the front page features  a screened image of two builders and steel beams and two horses. Image is black, white, blue, and red. The inside has one page with Number One and a red lined border and the company logo. The back explains what the series is about and why it was created. 15" x 11". staining- mainly on edges, some wear
Promotional Card and Measurement Card - The Flynt Waist, or True Corset, Boston 1876.
Price: $48.00

A 2 1/4" x 4"  illustrated advertising card for The Flynt Waist "Universally endorsed by eminent physicians as the most Scientific Waist or Corset known.  Identified images of the high-necked garment, low-necked garment, Flynt Hose Support, Flynt Extension and Nursing Waist, Misses' Waist, how we dress very little people and shoulder brace. The reverse  is to be completed by the potential costumer and includes nine questions required before the individual corset can be fitted.  Unused.
Business Card – Arthur A. Waite, Children’s Chalk-talker . ..c1880s
Price: $50.00

A 2 7/8” x 1 1/8” with trompe l'oeil corner giving the illusion of the corner being flipped forward. Printed in black and white, as a chalk board. The card reads Arthur A. Waite, Children’s Chalk-talker? John 3:16 in the upper right corner. It is for Arthur Waite, who began his career as a mesmerist and medium and converted to Christianity around 1870 and deemed himself an artist evangelist.  He delivered evangelizing sermons to children using illustrated chalk-talks. .
Can't Be "Beet" Die-Cut Beet shaped advertisement for Bay State Papers. ..
Price: $50.00

Red Die cut "beet" advertisement for Bay State Papers, each page explains why their store can't be beat. A new store with "no stairs to climb", a sample box showing their complete line of boards, quality envelopes, ruled goods, and stationary, calendars, assortment of items such as folders, dance orders, invitations, tickets, flat writings, ledgers, bonds, and covers. 6" x 4". papers are detached
Palmer's Manual of Cage Birds Presented by Solon Palmers Perfumer & Toilet Soap Makers. Solon.New York.1879
Price: $50.00

A 32 pp booklet providing information how to catch  and tame birds, bird food, cages, breeding, extensive information on diseases and remedies followed by general remarks, the canary, breeding, singing, molting and varieties.  The remainder of the book focuses on Palmer's products including perfumes, soaps, lotions and other remedies.  Illustrated covers.  Measures 4 3/4" x 3 1/4". .
Pamphlet - Prof. Shaw’s Antiseptic Solution – An Invaluable Household Requisite! For the Preservation of Butter, Eggs, Cheese, Jellies, James, Honey Preserves, Sauces, Syrups, etc.(Spiritus Acetose). Union Job Printing Co..Detroit.c1878
Price: $55.00

single fold with insert for Prof. Shaw's Antiseptic Solution. The main pamphlet details how the solution can benefit user in making and preserving cider, wine, beer, raw meat, butter, eggs, cheese, baked beans, buckwheat batter, preserves, syrups and molasses, honey, paste and mucilage, soda, water, and for house hold usage. The insert is a notice for cider makers. 8" x 5 1/2".
Songs, Jokes, Definitons of Dreams, Language of Flowers, Etc. Etc,. Grafton Medicine Co..St. Louis Mo..
Price: $55.00

A 32 pp booklet printed by the maker of Dr. Henry's World's Tonic and Blood Purifer and Dr Henry's Root and Plant Pills. Available for two three-cent postage stamps. An array of popular interests of the day including wood-cut engravings with children's verses, songs with music and verse, Language of Flowers, Marriage Guidance, Facts about the Bible, Language of the Handkerchief, Definition of Dreams and of course many testimonials for the products.  Back cover is a wood cut of a stylized bird with a talk bubble that reads "Quack"  creating a potent while chanting a verse about quackery and why you should use Dr. Henry's instead. Measures 4 3/4" x 3 1/4"..
Heinz Baby Food Promotional Information - For Your "Star Boarder" - Heinz Baby Foods in Glass!. ..c1940s
Price: $55.00

A package of promotional materials sent to new mothers by Heinz Baby Foods.  Includes 9" x 6 1/2" single fold promotional brochure promoting the ready made foods for quality, flavor, color and texture. It includes information on how the food is obtained, quality control and research, 'the Heart Land" and company  experience.  It also lists all of the cereals, strained foods and junior foods.  Additional sheet with check list of foods plus Juices. Includes original envelop and two product coupons. .
The Royal Wine & Liquor Coof Cleveland Ohio offered two (2) California products with Guarantee Bond..
Price: $60.00

California products, the Gutedel Wine and California Port; each with a Guarantee Bond promised to pay $500 to "any chemist of acknowledged ability and repute, who shall prove by a chemical analysis that the contents of this bottle, is not in accordance with the statement made on the label..." The certificate is housed in a deeply embossed wrap simulating the bottle label, with additional guarantees within. .
Probabilities - An Edwardian era guide to signals used by the Government Weather Bureau, the implications on house paint and other Prognostications indicating changes in the weather. Lowe Brothers Company.Dayton, OH.c1910
Price: $60.00

An 8 pp booklet with full color covers and in-text illustrations throughout.   The purpose of the booklet is to education predominantly homeowners on reading and understanding the weather and more importantly how Lowe Brothers has created paints to withstand any weather conditions. It also includes lists of prognostications such as "If larks fly high and sing long, expect fine weather" and "In winter, when the sound of the breakers on the shore is unusually distinct, frost is indicated".  Additionally it includes tips regarding selection and use of house paint finally - How to Foretell Results when Painting, which concludes that Lowe's High Standard Paint will give the best results. .
Die-cut Promotional Book in the shape of Foot Promoting Wayne Knitting Mill, Full Matchless Fashioned Hosiery. “Something on Foot”.
Price: $65.00

6 pp. booklet die-cut in the shape of a foot with a portrait
of a family member on each toe.  It is
titled “Something on Foot” Wayne Knit Hosiery – Matchless. The profusely
illustrated booklet promotes hosiery for every member of the family.  Also includes sizing and pricing information.  The back cover is the sole of a foot.  Measures 2 5/8” x 7 1/8”.  Minimal edge wear on fold.

E.L. Koller. Modern Styles-Decorative Ornament, series 40, International Textbook Co. Scranton, PA, 1930
Price: $65.00

75, 65 pp. Blind stamped leatherette flexible cover, gilt lettering on spine, marbled end papers, colored edges, color and black and white images, 2 color fold-outs of color shading and inscription design. Contains two sections; Modern Styles and Spacing and Decorative Ornament. Includes illustrated and printed examples of the topics discussed. OCLC: 5 (9/28/2016) 7 1/2" x 5" . slight wear on cover edges, water stain on bottom right page at beginning of book-does not impact ability to read
Die-cut Promotional Book in the shape of Foot Promoting Wayne Knitting Mill, Full Matchless Fashioned Hosiery. "Something on Foot".. ..1990
Price: $65.00

6 pp. booklet die-cut in the shape of a foot with a portrait of a family member on each toe. It is titled "Something on Foot" Wayne Knit Hosiery  Matchless. The profusely illustrated booklet promotes hosiery for every member of the family. Also includes sizing and pricing information. The back cover is the sole of a foot. Measures 2 5/8" x 7 1/8". Minimal edge wear on fold. .
The Greely Plum, printed in plum colored ink.. ..
Price: $65.00

A single fold 11" x 8 1/2" circular promoting The Greely Plum, presented by O.K. Gerrish. Large illustration of plums on front page accompanied by Gerrish's promotion.  Followed by an attestation that Gerrish is the agent for the Greely plum, with the remainder of the inside and back pages are testimonials by satisfied customers.. Light wear and letter folds
Sapoli-o-lic" Promotional Booklet features Selections from E.M.S. Pinafore . Enoch Morgan Sons Co. (E.M.S).New York.1879
Price: $65.00

An 18 pp booklet using altered selections from HMS Pinafore to promote Sapolio polishing and cleansing soap.  Illustrations from the  comic opera  and altered verses to include Sapolio thoruhgout interspersed with testimonials for the product.  Also inlcudes words and music for The Merry Maiden and the Tar and I'm Called Little Buttercup.  Measures 5" x 3 3/8". .
A Treatis on the Frank Sidalls Soap and Its Methods of Using for Bathing, Shaving, Treatment of Skin Disease and The Frank Siddalls Way of washing ClothersFrank Siddalls Soap.Philadelphia.c1905
Price: $75.00

10 pp. paper wrap.   Begins with why Sidalls Soap has better effects on the skin, use in burns and scalds,as a disinfectant, for all housework and most importantly the Family Wash.  It begins with a disclaim "Each little direction in the Frank Siddalls Way of Washing Clothes is important or it would not be given. Folded 14" x 11" tipped in two-sided chart with woodcut illustration of a happy famly washing and explicit information on use of the soap with specific information on the reverse for different audiences including Ladies, Men and Physicians. The product could also be used for washing dogs and as a dentrifice.  Larger version of the chart illustration inside back cover. . staining and wear on cover
Art Nouveau Blank Advertising Menu Sheets, B. Leon Croizet Grande Fine Champagne and St. Meme Cognac, ca. 1900. ..
Price: $75.00

Blank Advertising Menu printed in red ink by Imp, Bataille-Paris. Features Art Nouveau woman in flowing gown holding flower and decorative flowers. B. Leon Croizet Grande Champagne and St. Meme Cognac. "The Cognac region in France is divided into six districts, with the Grande Champagne district being the most prestigious as the course of grapes grown for cognac. Leon Croizet established his Cognac House in the Grande Champagne Region in 1805.[3] Prior to that he was sommelier to Napoleon I's (Bonaparte) High Command. Croizet is one of three vintage cognac houses that has continuously sold single vintage cognacs." (https://en.wikipedia.org/wiki/Cognac_Croizet) 9 3/4" x 6 1/4". slight discoloration on top corner
Agent’s Sample Book of Visiting Cards from Keystone Printing Co., North Branford, Conn. . ..c. 1905
Price: $80.00

A heavy stock cover agent’s or salesmen’s sample book for embossed die-cut scraps. The title references Visiting Cards; the assumption is that applying storied theme scraps to one’s visiting card may have been a marketing idea, that didn’t take hold. This particular book includes eleven samples from the Bluebeard series of scraps. Each approximately 1 ½” x 1 ½” with a captioned picture. .n.d. (c1905). 3 ½” x 5 ¾” . light edge wear
Champagne Binet Blank Advertising Menu, ca. 1890's. ..
Price: $85.00

Single page blank advertising Menu for Champagne Binet featuring decorative broder and image of man examinigin champagne bottle in cart, women and man socializing with champagne, and a woman sipping champagne. Binet Champagne is a French champagne house, it was founded in 1849 by Louis Binet. (https://fr.wikipedia.org/wiki/Champagne_Binet) 10" x 7".
Large Format Advertising Trade Card - Lakeside Press, (Engravers, Printers, Lithographers, Book-binders) Portland, ME printed in Half-tone
Price: $90.00

A 6" x 8 1/2" advertising trade card promoting Lakeside Press.  The front depicts a half-tone reproduction of a poster heading made and presented by the company for the Maine State Agricultural Society. The narrative on reverse highlights the companies engravers, printers, lithographers and book-binders. Light corner bend..
Engraved trade card with a dried sheaf of Italian wheat and a sicle promoting Le Moult's Natural Flower Preserving Laboratory, c1876. ..
Price: $95.00

A 4 1/2" x 3" engraved advertising trade card depicting a funereal arrangement with "At Rest" atop a sheaf of wheat.  Caption at base begins "There is a reaper whose name is Death..."  The reverse identifies Le Moult's Natural Flower Preserving Laboratory, New York City and promotes the use of their quality preserved and everlasting flowers that provide permanence and are suitable for  the grave and outdoor exposure. Tag line reads "Funeral Flowers Preserved in their Natural Beauty, a specialty. 4 1/2" x 3". light surface wear
Six (6) Engraved Advertising in the Shape of Hand Fans - John A. Lowell & Co., Engravers. John A. Lowell..1880s
Price: $95.00

Each of the six (6) engraved fans measures 3 1/2" in diameter with a short handle at base.  Each with different engraved imagery on front; mostly Asian influenced.  The reverse of each reads John A. Lowell & Co.  Engravers, No. 21 Exchange Place, Boston.  Our latest style Advertising Cards.  Great variety of styles.  Patent Applied for.   Handles are different lengths. .  Minimal wear.
"The Hollywood Hat" Dives, Pomeroy & Stewart. Reading PA. Fall-Winter 1894-5. ..
Price: $95.00

A 6 1/2" x 4 1/2" cabinet card size advertising trade card promoting the Hollywood hat with a photograph of a model wearing the hat and narrative describing the hat including pricing information on the front.  The reverse promotes Mourning Millinery for the firm. .
Liquor Catalog and Price List, The Yellow House, Curacao, D.W.I. Die-cut in the Shape of Luggage. .Curacao, D. W. I. .c1935.
Price: $95.00

A 20 pp catalogue die-cut in the shape of a piece of luggage with litho on alcohol labels on the luggage.   The catalog includes scotch, aperitifs, sherries, rye, bourbon, Irish whiskies, ports, gins, rum, cognacs and brandies.  The title page reads "The Yellow House" (La Casa Amarilla) Curacao- NWIPrice List of Liquors in Bond.  We deliver to the ship free of chard.  Your name and Cabin No. tagged on each case.  Place your orders early.   Measures 4 1/2" x 6 1/2". An extensive array.. Today the Yellow House is a Duty Free Perfume and Costmetic Retailer.
Portuguese Promotional Premium Lotto Games for Bayer Pharmaceuticals .
Price: $100.00

Three (3) different 4" x 6" printed lotto cards depicting characters experiencing one malady or another.  Each maladyis resolved by placing a corresponding card on the space with a peppy character who has taken one Bayer product or another.   Lacking two overlay pieces.  The reverse of the lotto cards promote the product.
VendOmeter News journals and pamphlet, 1928. ..1928
Price: $100.00

Three (3) VendOmeter journals January-February 1928, Vol. 2 Nos. 1-2: features the "New Automatic Vendometer Serve-Yourself Drinking Fountain", photographs of the New York Executive Offices, and articles on company. March-April 1928, Vol. 2 No. 3-4: features information about their first store "In Process of Construction at 42nd Street & Sixth Avenue New York", articles on production, upper management, and company relations. September 1928, Vol. 2 No. 3: the new store is open and "operating Sixteen Hours Daily", information on public response, manufacturing, and production. Also included one (1) pamphlet on the story of VendOmeter with a raffle ticket for a chance to win a Rice Electric Refrigerator. 11" x 8 1/2".
Casino de Paree Menu and Wine List, . ..
Price: $110.00

Die cut cover with raised gold decorative feathers and print, looks into cover of menu which features a semi nude woman posing with scarf, detailed supper menu and wine list, dinner specials and suggestions, and advertisement for Billy Rose Music Hall; Pol Roger Champagne and Seagram's. Casino de Paree, 54th Street, West of Broadway, New York. Menu titles include Appetizers and Relishes; Soups; Sea Food; Entrees; Sandwiches; Chinese Dishes; Salads; Cold Cuts; Cheese; Desserts and Ice Cream; Coffee, Tea, Etc. Wine lists titles Champagne; Bordeaux; Burgundy; Wines; Cocktails; Mixed Drinks; Cognac and Liqueurs. 12" x 9 1/2". folded cover not attached
A Grouping of Six (6) Advertising Trade Cards Made of and/or Relating to Wall Paper or Window Shades. ..c. 1932
Price: $125.00

Two of the trade cards are actually made of wall paper, while a second two display wall paper designs. A fifth is constructed of and advertises window shade material. The final is a card with a tinted lens for viewing a solar eclipse (Aug. 31, 1932) advertising wall paper as good for your eyes after the eclipse. largest measures 6" x 3 1/2". one cards with corner chip
Salemen's Sample Book - International Selection of Silk Fabric Labels for Clothing. ..
Price: $125.00

22 page sample book with 5-10 different woven silk examples of silk and cotton fabric labels for garments.  Printed in a variety of styles, shapes, languages, etc.  Some with illustrations.  Others designed to be written on. A city in the Netherlands is penned on the inside cover. The labels are printed in Greek, Portugeuse, Spanish, French and English.  Labels from countries throughout Eurasia. Measures 7 1/2" x 10 1/2"..
[Promotion with Child as Audience] Further Adventures of Jim, John and Jane
Price: $130.00

16 pp with litho wrapps.  Cover depicts three young children behind a vignette of a plane.  A story of on how with the aid of Dennison's Glue the children were able to sail round the world.  It begins with the children cutting and pasting colorful Dennison's paper using Dennison's glue when their mother introduces them to Affable Aeroplane Man who will take them to the Tropical Zone and China and on to Alaska.  Dennison products saved the day throughout the adventure.  The back cover is for the "grown-ups" explaining how and what to buy from Dennisons.  Measures 7 3/4" x 5 1/4".. Beginning in the second half of the 19th century advertisers began using children as a way of inticing parents to buy products.  Initially advertisers printed children's stories as premiums.  Interpersed in the story pages were pages of promotion and testimonials for the product.  This form of advertising used the children's story as a vehicle to promote to parents. By the early part of the 20th C advertisers were taking it to the next level by promoting with the child as the audience by incorporating the products into the story and encouraging the children to have their parents purchase the products.
Cyrus J. Lawrence, Importer and Wholesale Dealer in Foreign and Domestic Fancy Goods, Combs, Brushes, Buttons, Threads, Jewelry, Perfumery, Musical Instruments, Stationery, &c., &c. . Baker & Godwin, Printers.New York.1860
Price: $145.00

New York: Baker & Godwin, Printers, 1860. Catalogue. Good. A 212 pp hard cover catalogue for July 1860 through June 1861. Gild fore edge The first 80 pp. are catalogue, the remainder is for Memorandums – Goods to Purchase, Notes, Invoices and Cash. Two (2) gusseted pouches within back cover. Slot for Railroad Tickets affixed to back cover. Frontispiece is a color illustration promoting the store with black and white vignettes depicting various means of import and products for sale. Yearly calendar follows title page. This is followed by a list of principal hotels in New York City, Rates of Fare and the Index to Catalogue. The index is a comprehensive four page list. This is followed by listings of product by category without prices. Also includes a full color illustration of Cyrus J. Lawrence's Oriental Cologne Water. Fred Mayer & Co. Lithographers. N.Y. Listings include Sealing Wax and Wafers, Gold and Steel Pens, a section on Perfumery, Musical Instruments, Buttons and much more. Memorandum pages 203-212 are lacking, as well as pages 82-98. Measures 5 ½" x 3 ½". Cover wear. Top and bottom of back strip lacking. There is a severe break in the spine, with the book nearly detached in half. . Cover wear. Top and bottom of back strip lacking. There is a severe break in the spine, with the book nearly detached in half.
The Non-fouling and Self-canting Reliance Anchor, Joseph T. Williams, Philadelphia. June 1, 1875
Price: $150.00

A single-fold illustrated circular containing a narrative describing the product and the (16) Points of the Old Anchor and the Reliance Anchor Contrasted. The back page is directed at the yacht owner now having access to the best anchor. Letter folds..
An embossed die-cut menu in the shape of a book for a Banquet in honor of Frederick W. Geissenhainer, philanthropic citizen and attorney. Sea Cliff, L. I., NY 1901.
Price: $150.00

The banquet was held under the auspices of the Tax Payer’s Association. The first page of the menu is an image from a photograph of Geissenhainer. The second page is a tribute acknowledging Geissenhainer’s philanthropy, civic interests, broadmindedness…welfare and prosperity of the community in which he dwells…” The next page is a menu and the final page is Toasts by other citizens of Sea Cliff. All held in place with a silk string tie. Measures 7” x 5 ¼”. .
Advertising Fan - Restaurant de la Cascade - Boin de Boulogne. ..
Price: $150.00

Twelve wooden blade paper hand fan depicting a c1920s French woman holding a parasol and stopping to smell the roses.  The reverse reads Restaurant de la Cascade - Bois de Boulogne.  Presumable a promotion provided by the elegant outdoor restaurant for patrons.  Measures 10" x 8" when one.. Some wear; one blade partially lacking.
K. P. Sawyers (Illustrator). Greenwich Village (FL)- Atlantic Shores From the Dixie to the Sea. c1920s
Price: $160.00

A three-fold promotional brochure with a painters palette, brushes and paints on the cover with a development in the background.   The brochure starts with"beggining just 700 feet from the ocean adjoining Hollywood on the south and blending into the beautiful Lake and Boulevard Sections of Atlantic Shores, is Greenwich Village".  Also describes the Waterfront lots,  Florida's unique community, the history of the development presented as an "Evolution Tour".  The reverse is a stylized plat, followed by a promotional narrative.  Greenwich Village Lots were priced as low as $1995 and Waterfront Sites aas little as $2,995.  No date c1920s-30s based on automobiles in the imagery.  Measures 19" x 14 3/4".  1 1/2" separation at base on two folds..
11 Vinegar Valentines backhandedly promoting Sapolio Soap c1910.
Price: $175.00

Eleven (11) different approximately 9" x 6" vinegar valentines printed in three colors. Each is demeaning someone and suggesting they use Sapolio soap for one reason or another. Captions include To A Kitchen Recruit, Love's Young Dream, To a Horseman, To a Farmer, Don't You Forget It!, To a Bartender, To a Masher, To a Model Husband, To an Author, To a Smoker and finally To a Sleeping Beauty. Reverse is blank. Scarce items. .
Bilbille & Co. Sample Books for Silk Shades for 1948. .Paris.1948
Price: $175.00

A single-fold folio with swatches of forty (40) different shades of silk introduced by Bilbille & Co. in 1948. The cover is adorned with a sleek and elegant woman and captioned echantillons de nouveautes (samples of novelties).  Measures 7 1/2" x 10".
Bilbille & Co. Sample Books for Silk Shades for 1960. .Paris.1960
Price: $175.00

A single-fold folio with swatches of forty (40) different shades of silk introduced by Bilbille & Co. in 1948. The cover is adorned with a sleek and elegant woman and captioned echantillons de nouveautes (samples of novelties).  At center top upper right card includes an open-out envelope with an additional array of swatches. Measures 7 1/2" x 10" . Some toning and surface wear
Harry Lawrence Gage Mark-A-Line Show Cards, A Handbook of Lettering with Special Suggestions on the Use of Mark-a-Line. The Carter's Ink Company.Boston.1909
Price: $175.00

A 24 pp booklet with full page color illustrations front and back of Carter's Mark-A-Line inks and numerous black and white lettering and multicolor show card sample pages. Provides instructions on how to make a show card including the materials needs and their handling, the ink,  preliminary practice, the first alphabet, the wide-pen alphabet, roman capitals, lower case alphabets, the italic letter, principals of variation, color, laying out cards and the fitness of things. Measures 8" x 5 1/8". .
Improved Noiseless Rowlock for the Adirondack Boat c1875 Boston.
Price: $200.00

A 10” x 8” broadside promoting Frederick D. Graves’ Improved Noiseless Rowlock with images of canoers, rowlocks in place and a close-up of the rowlock. The narrative describes the benefits of the rowlock and how it stabilized the boat and prevents the rower from “catching a crab” (capsizing). The base promotes the Adirondack Boat for Sporting Purposes. Reverse is blank. Letter folds..
Framed engraving - Watch paper for M. O. & N. Randall - Watch Maker, Silversmith & Jeweler, Woodstock VT. T. H. Cushman Sc. .Albany, NY.
Price: $225.00

A 2 1/4" x 2 1/4" intaglio engraving of a watchpaper depicting an angel chiseling an inscription in stone for the watchmaker.  It is captioned "FAME".  Housed in 9 1/2" x 9 1/2" modern frame. Matted with 3" x 3" sight view. .
A collection of 14 different 'Aesop's Fables revides and Improved by the Fairbank Canning Co. aka 'fractured fables'. ..c1885
Price: $225.00

A grouping of 14 different advertising trade cards with the captoned "Aesop's Fables - revised and improved by the Fairbank (meat)  Canning Co. Chicago.  Each an adaptation on a real fable e.g. THE BOY AND HIS UNCLE - A good Boy went to visit his Uncle who ws a very nice man.  Finally the Boy began to steal, and his Uncle beat him for it, until at last the Boy confessed that he was so fond of our meats, and thereafter had no troubel with the boy.  Moral: If you don't want your boys to  steal, give them plenty of our meats...  Each with the same sort of twisted logic.  The reverse of the cards is primarily blank; a few with promotions for grocers. . moderate wear; few with trimmed edges.
Folding paper luncheon box or picnic carton promotes Brook House, Enterprise, Fla with image of exterior of the hotel.. Robert Gair.New York.1890
Price: $225.00

A 4 1/4" x  6 1/2" x  2 1/2"   folding  paper lunch box or picnic carton presented by and promoting the Brock House in Enterpise, Fla.Illustration on exterior of the hotel on the front of the box and the word "Lunch" printed on reverse.  Cotton ribbon handle at top. . Robert Gair invented the folding carton in 1890. Brooklynite Robert Gair/Gayer was a printer and paper bag maker in the 1870s. He invented the paperboard folding carton by accident: a metal ruler normally used to crease bags shifted in position and cut the bag. Gair found that by cutting and creasing paperboard in one operation, he could make prefabricated cartons. He ultimately got into the corrugated fiberboard shipping container business in the 1900s. Gair founded a paper empire and occupied several buildings in the area, many of which still bear his name.
Waters’ Patent Improved Paper Boats for Racing, Exercise, Pleasure, Shooting, Fishing & Traveling
Price: $275.00

Waters’ Patent Improved Paper Boats for Racing, Exercise, Pleasure, Shooting, Fishing & Traveling. E. Waters & Sons, Sole Builders, Troy N.Y. c1875. Illustrations and brief description and pricing information on the Adirondack Gig, 14 Ft. Gig, Ladies’ Gig with two views, Dingey, New York Working Boat, Stannard Skiffs with three views, Rob Roy Canoe, Baden Powell Canoe and the Indian Canoe. Letter folds, light discoloration at base. Minimal wear.  .
A Collection of "Mother's Helpers", Instruction Manuals and How To Guides. .United States.1898-1953
Price: $275.00

A collection of nineteen (19) "mother's helpers", published mostly from the the early to mid 1900s. Most of these booklets were either instruction manuals provided with household appliances, or short advertising pamphlets given out at stores. However along with the instructions or appliance information were printed recipes or how-to tips for mothers and wives. The items in the collection range from a rather simplistic printing in black and white, to complex color lithography. The collection has been divided up into four categories with the titles of each item included below: Instruction Manuals for Household Appliances, 6 items: Richmond Recipes and Richmond Ranges, 1899 Coleman Cookers Make Their Own Gas, 1930s The Wilcolator Cookbook, 1930s Controlled Cooking for Speedier, Tastier Dishes, 1936 Dexter Washers, 1940s Blackstone's Home Laundry Appliances, 1950s Instruction Manuals for Cooking Appliances and Utensils, 6 items: Frozen Dainties as made by The White Mountain Freezer, 1898 A Lesson Plan on Deep Fat Frying, 1924 Electric Waffle Iron Recipes, 1925 The "American" Oven Candy Fat Frying Refrigerator Thermometer, 1926 What's New in Cookery from the Mirro Test Kitchen, 1928 Sunbeam Controlled Heat Automatic Frypan, 1953 Instruction Manuals for Baking Appliances, 4 items: Universal Bread Maker, 1905 The "Universal Cake Maker, 1905 Betty Crocker's Fancy Cookies, Appetizers, and Desserts, 1950s How to Get the Most Out of Your Sunbeam Mixmaster, 1950 Miscellaneous, 3 items: How to Dye: Amateur Dyer's Guide, 1899 Cleansing Helps, Washing Soda, 1935 Egg Buyer's Guide, 1914 To view this collection, please click on the following link: https://goo.gl/photos/h7js7ehHWatyfag49.
Promotional Flyer for Pamahasika’s Bird Circus c1910. ..
Price: $300.00

with images from photographs of Rags, the Famous Talking Cockatoo, and the troupe of Performing Birds and Dogs – 40 Laughs in 40 Minutes. An image of a poster of several dog acts and the great Prof. Pamahasika.  The exterior depicts an illustration of a menagerie of anthropomorphic birds performing various stunts including riding a carousal.  An image from a photograph of the professor at upper right.  Printed in pink ink.  Measures  10” x 14”. . “Hole “punches” along fold; former owner kept this in a two-ring binder.
A collection of 12 metamorphic advertising trade cards promoting the use of Tobacco.. ..1880s
Price: $325.00

A group of 12 metamorphic advertising trade cards each depicting an unpleasant situation, when the card is opened flat the scene changes to a happily ever after situation,all as a result of using tobacco.   Provided an effective means of advertising the technique was used by Wilson & McCallay's, Jackson's Best, Duke of Durham, Railroad Mills Snuff, Piper Heidsieck, Allen's Jewel, Bagley's, Dime Durham and Pogue's Sitting Bull.   The use of tobacco was behind increased wealth, well-being, taming 'savage' native Americans, curing stomach disorders and heart burn and improving home life.  Two of the cards are a slightly different format; one a small child so eager to get to the tobacco she falls off a piano stool and with sliced pages showing influencers like George Washington, Bismarck and Ben Butler all promoting the product.   Various publishers. .
A collection of 24 paper and celluloid cigarette holders including some advertising. ..
Price: $375.00

Twenty-four (24) cigarette holders constructed of various papers, celluloid, cork, metal wrings and foiled papers.  Various lengths, colors, paper and textures.  The five smaller advertising holders promote a Hairdresser (Max Frey), Austrian hotel, Herman Schmidt's cigarettes, Reichsadlen restaurant in Germany.   Five of the larger holders with white and corrugated paper are banded with the word Hungary. Three have one individual's gold embossed monogram.  The shortest is 3" long. .
Collection of 42 Photographs of Circus Freaks Promotional Photos c1950s. ..1950s
Price: $375.00

A collection of 5" x 7" promotional prints from 1950s of circus freaks. There are a total of 42 prints in this collection of individuals with a variety of deformations and talents. The majority of the figures in the photographs have been identified. If the name of the performer is not on the photograph itself, it is on the back of card, sometimes with additional biographical information on the individual, such as the act or circus they performed with. While the prints are all from the 1950s, they are often reproductions of early photographs, some dating from the 1860s.  Some of the photographs depict a variety of dwarves, deformities such as missing limbs or other physical deformities such as "Pin Heads", wild men, strong men, conjoined twins, and giants. . The prints are curled, but otherwise in great shape. As these are reproductions there are some slight quality issues, but that is mainly due to the condition of the original itself.
WORCESTER, MASSACHUSETTS BROADSIDE ADVERTISEMENT - Handy Luther & Co. Clothing Ware House. Aegis Office..1845
Price: $400.00

Handy, Luther & Co. was founded in 1841, and operated at No. 1, Merchants’ Row, off Main Street.  This advertisementIs dated Jan. 1, 1845, and was printed by the National Aegis Newspaper that was published in Worcester from 1838 to 1857. Measures 9" x 8 1/2". . Housed with mat board.   Letter folds, toning.
Die-cut Promotional Book in the shape of a Shoe Heel Promoting Wire Grip Fastening Co. Boston MA.
Price: $425.00

4 pp. booklet die-cut in the shape of a shoe heel.  Promotes the Wire Grip Slugger, a machine forcing solid steel or brass wire into heels and soles of shoes and the Clinch Nailing Machine that inserts nails into shoes at a rate from 250 to 300 per minute.  L. Barta & Co. Printer.  Boston.  Measures 3 ½” 2 ¾”.  

A collection of 18 advertising trade cards promoting educational and entertaining publications for children including periodicals and books. .Multiple locations.1880s
Price: $425.00

A collection of 18 different advertising trade cards for The Youth's Companion, We Keep "Wide Awake", Eclectic Penmanship, Harper's Young People plus books by Historical Publishing Co.,  Estes & Lauriat,  Lee and Shepard and Sunshine Publishing Co.   The final card is for the Patent Adjustable Book-Cover.  The focus of the advertising is to parents. The focus is education and entertainment.  Approximately half of the cards are for The Youth's Companion with eleborate chromolithograph printing including two 3 fold concertina style cards promoting the annual volumes.   The announcement for 1883 includes a list of illustrated stories, illustrated travel and adventure, special articles, Reminiscences and Anecdotes, Household Decoartion and Amusements and The Help Series. The 1886 announcement includes serial stories, natural history and adventure, special articles, sketches and practical articles. Other cards display eye- catching imagery and proverbs. .
Elaborate Salesman Sample of Henry Milward & Son's Needles presented by George A. Clark & Brothers, Sole Agents in the USAc1975
Price: $500.00

An eleven (11) fold leather salesman sample folio of Henry Milward & Son's.  Gold stamp cover with image of sailing vessel.  The folio contains a wide varieties of H. Milward Helix needles and Watson's Sharps.  Individual sizes arrayed and stitched to the heavy stock display cards.  They include a wide variety of sizes of sharps, betweens, gd. downs, eyed millners, patent pockets, calyxeyed, yarn needles, tapestry, chenille, superfine, darners and steel tapered knitting needles.   The last two flats are lacking their samples. George A. Clark & Brother was formed in 1863.  Measures 9 1/4" x 5 1/2" when folded..
38 Paper Advertising Hats Promoting French Products. ..
Price: $500.00

A collection of 38 paper hats, cut in various shapes; one in the shape of a sunflower; others as headdresses and more. Product types include soap, boots, liquors, newspapers, mattresses, mineral water, gasoline, bear, light bulbs, tea, shoes and more.  Interesting advertising genre... Most measure 6 1/4" x 13"..
Elegant Promotional Piece for Sagell Cosmetics, Actresses and Testimonials. .Madrid & USA.c1920
Price: $500.00

Unpaginated. Product logo gilt stamp on leather covers. Paisley end papers.  A testimonial prepared by Sagell cosmetics for Spanish and American potential clients.  Preface by Elinor Glyn, British novelist and scriptwriter.  Includes over 20pp, each depicting an image from a photograph of an American screen star or spouse of a star followed by a testimonial for the product in both English and Spanish. Interleaved. Measures 11" x 8 1/2". Actresses and quotes include and many more: Marion Davies - Sagell assures me the bloom of youth Esther Ralston - Sagell is a talisman of perpetual youth, perpetual beauty, I shall always use it Norma Shearer - Napoleon said that to win wars, all that was necessary was Money, Money and Money.  To win the public favour we must always remain young: Sagell, Sagell, and Sagell .
A collection of 16 plus Burnett's Floral Handbooks. Joseph Burnett & Co..Boston, MA.1861-1881
Price: $550.00

A collection of 16 Burnett's Floral Handbooks and a single-fold card spanning 20 years. The first is from 1861 and is a two in one booklet. The Burnett's section features information on Burnett's Cocoaine for the Hair in Cocoa-nut Oil,Jonas Whitcomb's Remedy for Asthma, Standard Flavoring Extracts including Lemon, Vanilla, Rose, Almond, Nectarine, Celery, Orange, Peach, Nutmeg, Cinnamon, Cloves and Ginger followed by numerous testimonials.  This fills the first 12 pp of the book. The second half is reverse and is titled "Cupid's Advice for Packer's Tar Soap.  There is no reference to the Language of Flowers.  The next booklet from 1866  has the changed sustaining format of the Ladies Calendar, including a yearly calendar, Language of Flowers & Illustrations of flowers with interpretations of their language.  Eventually they also included Language of Precious Stones. Format changed to 32 pp. 4 5/8" x 3". An insert page reads "It is hoped the accompanying Floral Hand-book (revised and improved) will prove an acceptable visitor. The "Language of Flowers" is the most complete and reliable ever published, and together with the Provers, Aphorism, Poetical Gems &c, will afford instruction and pastime for dull hours.   Our object, as will be seen, is to bring to you notice our several Standard Preparations for the Toilet, &c., which are now favorably known throughout the country. Joseph Burnett & Co. Each subsequent addition was updated with additional products and current testimonials. The cover illustrations depict the romanticism of the Victorian era through the mid 1870s when they begin reflecting the influences of popular culture. 1878 cover features the Japonesque influence.   In 1879 a single fold card features Egyptian Revival while subsequent handbooks feature travel to exotic lands. Finally a Spanish language edition that appears to be from the late 1870s-early 1880s covers influenced by the Aesthetic Art Movement.  Years include 1861,1866, 1869, 1870, 1872, 1875, 1876, 1876(2), 1877,1878, 1878(2), 1878(3) 1879, 1880,1881, 1881(2) and two undates..
29 Advertising Trade Cards Promoting Books, Magazines and Newspapers. ..
Price: $600.00

The collection includes 14 cards relating to newspapers. They include the Grit, Gleason's Pictorial, Patriot, New York Weekly, The Nightly Moon, New York Observer, The Congressionalist, Netwon Republican and a set of 6 album cards with large format newspapers in the background with familiar patriotic figures representative of the country the newspaper represents. They include a winged Uncle Sam reading the New York Times, Liberty reading La France and a Beefeater reading The Standard. The 7 magazine cards include Demorest, Godey's Ladys Book, Farm & Fireside, Punch (Aesthetic Movement influence)  and 2 miniature magazines - Life (1883)and the Saturday Evening Post (1911). The final group of 7 cards promoting books and book sellers include 4 for Estes & Lauriat - ZigZag Journeys in Europe, Classic Lands, the Orient and the Knockabout Club in the Woods.  Also includes the People's Cyclopedia of Universal Knowledge, Frederick Keppy publisher of scientific book and specimen pages from The Beacon Light, Lyon & Healy, Chicago. Several with information on the publication..
Salesman Sample or Trade Catalogue for Vida Elastic and Ric-Rac for Sewing and Shoe Laces - Art Deco Influenced DesignUnited Kingdom1930s
Price: $675.00

A 44 pp. trade catalogue for Elastic and Ric-Rac for sewing.  Each page has either a product card or an image of the dispensor and actual pdocut samples with multiple size and style availability. The final few pages inlcude round and flat shoe laces. .
A S Van Eerde. Collection of Artwork, Drawing, and Sketches by A S Van Eerde, c1920s - 1940s. ..c1920s - 1940s
Price: $750.00

A collection of over seventy (70) pieces of artwork by A S Van Eerde. The work is in various stages of completion, such as notes, outlines, sketches, illustrations, and completed works.   A S Van Eerde was a commercial artist that designed advertisements for clients. He also sold his own fine art and was a writer/illustrator that did covers and interiors for magazines like "American Legion Weekly", and comic books. He had a short-lived comic strip called "2038 AD: An Excursion to Mars", that ran only four installments in "Amazing Mystery Funnies" comic book series published by Centaur between 1938-1940. Among the collection is a series of six (6) watercolors that depict what "Daddy & Bruce" did during their day together, such as visiting the Museum of Natural History, and the zoo. Another series of six (6) watercolors depict several hilarious moments, such as a young girls 'sensible winter outfit' and an early morning conversation at the bus stop. There are several one off pieces (in ink, pencil or watercolor): rides at an amusement park,  a master painter painting using paint by number, a professor putting helium in his car tires instead of air, and sketches of different advertisements, as well as some finished products or possible reference pieces. Please view the collection by clicking on the link: https://goo.gl/photos/ngUyYToJwKYf3XEf6 . The collection is overall in good condition. On some pieces there are glue stains on the back. The sketches and notes are on a finer paper, which as caused some very minor tears along the edges on some pieces. Some of the paper is toned and soiled. But overall fine.
Promotional Material for Urlings Flaxen Thread Lace including Samples of Urling's Lace and Threads compared to Common Lace and Threads. . .London .1817
Price: $950.00

A printed promotional sheet for Geo. Fred Urlings & Co. Urling's Lace by the King's Royl Letters Patent. 147 Strand near Somerset House.  c1817. A printed letter  announcing the relocation of their lace business.   Of particualr interest is the placement of actual threads and lace in the "window" of the new building.  The reverse announces the appointment of Urling as the Manufacturer of Flawen Thread Lace to the King.  Measures 9" x 12". . Edge wear and toning.
Victorian Vanity - A Collection of 71 mostly Victorian Trade Cards Relating to Complexion Care, Hair Renewers & Whisker Care. ..1880s
Price: $1,100.00

This collection of predominantly advertising trade cards demonstrates the emergence of vanity products towards the end of the Victorian era.   The collection concentrates 33 advertisements on hair renewers promoted to cure all hair imperfections.  It claimed to return aging hair to its original color, prevent or reverse baldness, keep dandruff away and make hair grow thick and strong. Additionally it was to add luster and was recommended for people of all ages.   Products include Barry's Tricopherous, Columbia Herp. C. Hair Tonic, Currier's Cocoanut Cream, Hair Vine Nature's Remedy, Elick's Hair Tonic, Burnett's Cocoaine and Hall's Hair Renewer. It includes 30 pieces relating to Complexion care - creams, balms, toilet powder, toilet soap, face powder, salves.  They claimed to improve rough hard skin, refresh, soothe and heal.  Toilet Powder claimed to remove tan, sunburn, greasiness or oilness, unnatural dryness, freckles, redness, pimpms and other skin troubles as well as conceal blemishes of disease.  Toilet powder was designed to make the skin graceful and matrons look twenty again. Burnett's Kalliston Toilet Water made an additional claim of affording instant relief for 'itching Piles'.   American Beauty Cream claims to be made from Cucumber Juice and never spoils!  Finally this grouping includes a booklet titled Beauty's Boudoir - Useful Toilet Hint that also includes testimonials from actresses.  Products include Dr. Hebra's Viola ream and Viola Skin Soap, F. S. Cleaver's Terebene Soap, Beethanms Glycerine & Cucumber, Hagan's Magolia Balm, Freeman Face Powder, Cream of Lilies, Elite Toilet Soap, Burnett's Kalliston  and Cologne Water, Field's Rose Salve, Vogeler's Fedora Toilet Powder, American Beauty Cream and finally Chaplin's Liquid Pearl producers of Beauty's Boudoir Useful Toilet Hints booklet. Lastly the collection is not limited to female vanity but includes 8 advertising cards for Buckingham's Whisker Dye with various methods including metamorphic cards of depicting before and after effects of the product always making the man appear significantly younger.  The dyes were in black or brown and usually accompanied by promotions for Hall's Vegetable Sicilian Hair Renewer for men to prevent baldness among other things. The majority of imagery is of physically attractive, affluent people most with perfect hair, skin and features.  Additional topics include flowers and children. .
Collection of 50 Standard Oil Bulletins 1921-1935
Price: $1,500.00

A collection of 50 Standard Oil Bulletins, published monthly by Standard Oil.  The front (and back through 1930) covers are illustrated by "California Style" artists and include Maynard Dixon, Maurice Logan, Harold Von Schmidt, Waldo Bemis, W. R. DeLappe, Neher, Robert Kerfott, J. L. Starr and others.  Few with discoloration to margins. Light staple rust.. Excerpt from Standard Oil website referencing the art: With their unique convergence of social philosophies, artistic ideals, progressive attitudes and the ferment of the times, the artists were in the vanguard of what became known as the “California Style.” Many narrowed traditional distinctions between fine and commercial art and managed to achieve recognition for both. Most of the illustrators represented one or more distinctive schools of art — such as Fauvism, “plein air” (literally, “open air” or alfresco) and Modernism — that gave an intellectual underpinning to their work. For the entire article http://www.chevronretirees.org/sf-docs/default-source/line-rider/Line_Rider_Issue_17.pdf?sfvrsn=0